Sawubona.

The AI front desk that answers, books and invoices — while you do the actual work.

IndunAI replies to your customers on WhatsApp day and night, books appointments straight into your calendar, sends the right person to the job, and gets your invoices out — for plumbers, garden services, salons, law firms and every small business that misses calls while working.

The chat bubble in the corner is not a support widget — it IS the product. Ask it anything about IndunAI, or book a 15-minute demo call: it will offer you real times from a real calendar.

24/7 — replies now-now. Actually now. Hosted in Johannesburg — your data stays in SA POPIA-first — one isolated instance per business

Watch it book a job

21:47 on a Tuesday. Geyser burst. Booked by 21:49.

A real conversation shape, end to end: the customer messages after hours, gets offered genuinely free slots, and the job lands in the diary — with the details captured for the invoice.

What it does

One assistant. The whole front office.

Built for how South Africans actually talk: WhatsApp first.

💬

Answers on WhatsApp, 24/7

Customers message your number like they'd message anyone — text or voice notes. It replies instantly, at 21:30, on Sunday, while you're under a sink.

🗣️

Speaks their language

English, Afrikaans, isiZulu, isiXhosa — it replies in whatever language the customer uses, and switches the moment they do.

📅

Books real appointments

Every time it offers a slot, the server has already checked your actual calendar. Bookings only ever come from genuinely free times — the AI can't invent one.

🚐

Dispatches your team by real distance

Each staff member has their own calendar. A new job goes to whoever is already working nearby that day — measured by geocoded distance, not guesswork.

🧾

Sends your invoices

Finished bookings become invoices automatically — your logo, your prices, your banking details. Auto-send them, or approve each day's batch with one click.

Reminders & review requests

Customers get reminded before their appointment and asked for a Google review after — on the channel they booked with.

📣

Marketing you approve

Weekly post drafts for Facebook, LinkedIn and email — written for your business, published only when you say so. Nothing goes out without your approval.

📊

A monthly value report

Conversations handled, bookings made after hours, reminders sent, marketing clicks — what your assistant did for you, in one email every month.

🙋

Knows when to hand over

Complaints, refunds, contract prices — you choose the topics it must never answer, and it brings a human in. You can take over any chat at any time.

The name

Why “Induna”?

In Zulu tradition, the induna is the chief’s trusted right hand — the organiser who receives every visitor, hears every request, and makes sure each one is handled, so the chief is free to lead.

That’s exactly what IndunAI is for your business: it greets every customer, answers in their language, books the work, sends the right person, and follows up — while you get on with running the show. A trusted induna, reimagined for the AI age.

See it work

From “my geyser burst” to a booked, invoiced job.

2.1 km Sipho — on a job here ! new job — Umhlanga Johan — Pinetown → Sipho gets the job

Dispatched by real distance. Sipho is already working in Umhlanga, so the new Umhlanga job goes to him — measured in kilometres from geocoded addresses, not guesswork. Johan stays in Pinetown.

M Mabaso Plumbing Umhlanga, KwaZulu-Natal INVOICE #0042 · 13 Jul Billed to: Pete Naidoo, 12 Palm Rd Geyser replacement (150ℓ) R4 500 Call-out — same day R350 Total due R4 850 EFT · Standard Bank · 123 456 789 · ref: INV-0042 EMAILED ✓ 17:02

Invoiced without you touching it. When the job's done, the booking becomes a branded invoice — your logo, your prices, your banking details — emailed to the customer, or held for your one-click approval if you prefer.

the whole story · 29 seconds · sound on

The whole journey, one sitting. The customer books in chat, the diary assigns the closest available person, and the finished job becomes a VAT-correct invoice in Rand — auto-sent, or held for your one-tap approval. Nobody sat at a desk for any of it.

See it for your trade:  Plumbers  ·  Electricians  ·  Salons & beauty  ·  Garden services  ·  Medical practices.
Need something the standard product does not do? We build custom AI agents.

Team dispatch

The right person. Every time.

Each staff member has their own diary. When a job comes in, IndunAI checks who is genuinely free and who is already working around the corner — in real kilometres, not guesswork — and books the one that makes sense.

  • Every staff member gets their own calendar — no double bookings, ever.
  • Real distance decides: the person already in the area gets the job.
  • Regulars keep their person — if Thandi always does Mrs Naidoo's colour, Thandi gets the booking.

ten seconds · sound on

How it works

Set up in minutes. No website required.

Sign up and it's already running

Fill in the short form and your own private IndunAI is built on the spot, with a starter set of services and hours loaded for your trade where we recognise it. Prices stay blank on purpose: no number goes in front of your customers until you have typed it yourself.

Make it yours, or let us help

Prices, durations, areas, staff and tone are yours to edit in the dashboard, and most owners take an evening over it. Want a hand? Your trial comes with a free onboarding session, about an hour on a call or WhatsApp, and we set it up together.

Connect WhatsApp and your calendar

The calendar you connect yourself in the dashboard: Google Calendar, or any calendar that speaks CalDAV, which is most of them. Outlook and Microsoft 365 are the exception: they do not support CalDAV, so they cannot be connected this way. The WhatsApp number connects itself: tap Connect with WhatsApp in the dashboard and Meta's own window walks you through it. Bring your number or take a new one, about two minutes.

Your data, your customers

Built POPIA-first, hosted in Johannesburg 🇿🇦.

🇿🇦 Johannesburg servers

Your instance and its records are hosted in a Johannesburg data centre — not someone's US-east bucket. Only what the AI needs to answer a message is processed abroad by vetted providers, under contract, never for training.

🔒 One isolated instance per business

You don't share a database with anyone. Your instance is yours: your config, your data, your legal pages — privacy policy, terms and PAIA manual included.

🤝 Honest about AI

AI can make mistakes — so the important things aren't left to it. The server verifies every booking against the real calendar, prices come from your config (never invented), and marketing waits for your approval.

Pricing

Less than a day of a receptionist's salary. Per month.

Premium — set it up yourself

R1 450 / month

  • Everything: 24/7 answering, bookings, dispatch, invoicing, reminders, marketing drafts
  • You configure it in the dashboard (most owners take an evening)
  • Start with the 14-day free trial — no card needed
  • Your branding only — the trial's small “Powered by IndunAI” note disappears on Premium
  • AI usage included — up to 125 customer conversations a month
Try it free
Most popular

Premium + Setup — done for you

R1 450 / month

+ R2 500 once-off setup

  • Everything in Premium
  • Hand us your price list and we load the lot: services, prices, durations, team, hours, areas
  • WhatsApp number connection and calendar hookup done for you
  • Live the same week, tuned to your business
Get set up for me

Managed — for serious volume

R4 995 / month

  • Everything in Premium + Setup, setup included
  • Unlimited conversations for ordinary use, with a fair-use allowance of 2,000 a month
  • Priority support and hands-on tuning
  • For businesses where every missed customer costs real money
Go fully managed

Buy now, click the confirmation we email you, and your assistant is live in minutes — trial included, card only charged when you activate Premium. Cancel anytime, no long contracts. Every trial already includes a free onboarding session, about an hour where we set your assistant up together; Setup is the paid version of that, where you hand over the price list and we do the whole build for you.

FAQ

Fair questions.

Do I need a website (or website traffic)?

No. IndunAI works entirely on WhatsApp — your customers message the number you already advertise on your bakkie, your flyers and your Google profile, so it doesn't need a single website visitor to earn its keep. If you do have a website, a chat bubble like the one on this page can be added with one line.

I'm in a regulated industry — I can't have AI giving advice.

Then don't let it. IndunAI answers only from the business facts you approve, and you list the no-go topics — anything on that list gets handed straight to a human, and it never invents an answer. Its job is taking bookings and messages, not giving advice: think receptionist, not consultant.

I already answer my WhatsApp myself.

Then you know exactly which messages you lose: the 21:00 ones, the ones that arrive while you're with a customer, the weekend ones. IndunAI answers when you can't — and books straight into the diary so you don't retype details later. You can take over any conversation yourself, any time, and it steps aside.

Whose WhatsApp number does it answer on?

Your own business number. Customers message the number they already know and see your business name — nothing changes on their side, the replies just come instantly.

What does the AI itself cost to run?

Nothing extra. Premium includes all AI usage for up to 125 customer conversations a month — more than most small businesses see. Go past that and it's R250 for every extra 100 conversations; the Managed plan has no limit at all. Prefer to run on your own OpenAI account instead? You can add your own AI key in the dashboard and pay your provider directly.

What happens when the AI gets something wrong?

The things that matter are checked by software, not trusted to the AI: appointment slots are verified against your real calendar before they're offered, prices come only from your own price list, and invoices are computed server-side. For everything else, you set the no-go topics and the assistant hands those chats to a human — and you can step into any conversation yourself.

Where does my customers' data live?

In your own isolated instance in a Johannesburg data centre. Each business gets its own privacy policy, terms of service and PAIA manual, generated for your business — see ours in the footer.

How long does setup take?

Your assistant is running minutes after you sign up, with a starter set of services and hours already loaded for your trade where we recognise it. Prices and team you add in the dashboard, or book the free onboarding session that comes with your trial and we set it up together in about an hour. Your calendar you connect yourself, and your WhatsApp connects itself too: one tap in the dashboard opens Meta's own window, and you can bring your own number or take a new one there in about two minutes.

Can I cancel?

Yes — it's month to month. Your data stays yours, and we'll hand it over or delete it on request, as the POPIA docs promise.

Will my customers see IndunAI branding?

Only on the free trial: a small “Powered by IndunAI” line on the chat widget, on the assistant's emails and at the bottom of invoices. Upgrade to Premium and it disappears automatically — your customers then see your branding alone.

ten seconds · sound on

Ask IndunAI to sell itself.

Ten seconds of Induna doing the job. Then interrogate the real thing: open the chat and ask about services, pricing, how the booking flow works — or let it book you a 15-minute demo call with a human. That booking will land in a real calendar.

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